Record the Patient Marketing Plans
You can record the marketing plan that brought your practice to the attention of the patient.
- Open NextGen® Enterprise PM.
- On the main toolbar, select Chart or Chart Lookup
.
The Patient Lookup window opens. - In the Search Criteria section, enter the patient's information, and then select Find.
Patient records that match the search criteria, appear in the Matching Records section.
- Select the patient, and then select Open.
The Patient Chart window opens.
- Under Patient Information, select Chart Details, and then select open folder
.
The Chart Details window opens. - From the Marketing Plan list, select a marketing plan to attach to the patient.
Note: Marketing plans are set up for the practice in the Marketing Plans master file in File Maintenance.
- Enter additional details of the marketing plan in Marketing Data.
If the patient saw an advertisement in a newspaper, you can record the name of the newspaper.Additional details could mean instances such as the name of the newspaper if the patient saw the advertisement in a newspaper or the name of the referring person if another patient or a physician referred the patient.
- Enter information about the marketing techniques that attracted the patient to your practice in Marketing Comments.
- Select OK.